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Scaling Up


Synopsis


Winner of the International Book Awards for General Business

Winner of the Readers' Favorite International Book Award for Non-Fiction Business

It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up (Rockefeller Habits 2.0) is the first major revision of this business classic which details practical tools and techniques for building an industry-dominating business. This book is written so everyone - from frontline employees to senior executives - can get aligned in contributing to the growth of a firm. Scaling Up focuses on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. The book includes a series of new one-page tools including the updated One-Page Strategic Plan and the Rockefeller Habits ChecklistTM, which more than 40,000 firms around the globe have used to scale their companies successfully - many to $10 million, $100 million, and $1 billion and beyond - while enjoying the climb!

Summary

Chapter 1: The Tyranny of Small Decisions

* Summary: Small, reactive decisions dominate leaders' time, preventing them from focusing on bigger issues.
* Real Example: A company continuously adjusts its marketing campaigns based on short-term results, neglecting long-term market positioning.

Chapter 2: The Great Equalizer

* Summary: Bureaucracy is the enemy of scale, stifling innovation and productivity.
* Real Example: A software company struggles to meet customer needs due to rigid approval processes and excessive documentation requirements.

Chapter 3: The Black Hole

* Summary: Leaders get sucked into operational details, neglecting their strategic responsibilities.
* Real Example: A manufacturing plant manager spends hours troubleshooting production issues, leaving no time for planning for growth.

Chapter 4: People Not Processes

* Summary: Empowering employees with autonomy and clear roles is crucial for scale.
* Real Example: A retail chain delegates decision-making to store managers, allowing for customized customer experiences and increased sales.

Chapter 5: The Disciplined Pursuit of Less

* Summary: Focused execution is essential for scale. Leaders must eliminate distractions and prioritize key initiatives.
* Real Example: An online retailer simplifies its website navigation to improve user experience and conversion rates.

Chapter 6: Size Doesn't Matter

* Summary: Scale is not about physical size, but about achieving maximum results with limited resources.
* Real Example: A small consulting firm builds a network of strategic alliances to access expertise and scale its operations.

Chapter 7: How to Break the Tyranny of Small Decisions

* Summary: Leaders must delegate, set clear objectives, and create accountability systems to free up time for strategic thinking.
* Real Example: A technology company implements a project management tool that tracks progress and identifies potential bottlenecks.

Chapter 8: How to Avoid the Black Hole

* Summary: Leaders must delegate operational tasks to capable individuals and establish clear boundaries between strategic and operational roles.
* Real Example: An executive team appoints a "Chief Operating Officer" to oversee day-to-day operations, allowing the CEO to focus on long-term vision.

Chapter 9: How to Create a Scale-Up Culture

* Summary: Empowering employees, embracing agility, and encouraging innovation are key for scaling success.
* Real Example: An engineering firm promotes a culture of experimentation by providing seed funding for employee-led innovation projects.

Chapter 10: How to Break Through Barriers

* Summary: Leaders face challenges at every stage of their scaling journey. They must be resilient, adapt, and leverage external resources to overcome obstacles.
* Real Example: A healthcare company acquires a smaller competitor with complementary capabilities to expand its market reach and accelerate growth.